Word of mouth effectiveness in medical tourism services

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dc.contributor.authorحجاب, ميمونة
dc.date.accessioned2023-05-10T07:58:00Z
dc.date.available2023-05-10T07:58:00Z
dc.date.issued2016-06-11
dc.description.abstracthealth-care facility choice. International Journal of Pharmaceutical and Healthcare Marketing International Journal of Pharmaceutical and Healthcare Marketing, pp. 16-36. Filistianova, V. (2017, May). Medical Tourism Development of Medical Tourism between Finland and Russia(Bachelor’s thesis). JAMK University of Applied Sciences (Facility Management Degree Programme in Facility Management), Russia: jamk.fi. Khalid, S., Ahmed, M. A., & Ahmad, Z. (2013, January). Word-of-Mouth Communications: A Powerful contributor to Consumers Decision-making in Healthcare Market. International Journal of Business and Management Invention, pp. 50-59. Laczniak, R., DeCarlo, T., & Ramaswami, S. (2001). Consumers’ Responses to Negative Word-of-Mouth Communication: An Attribution Theory Perspective. JOURNAL OF CONSUMER PSYCHOLOGY, 57-73. Maisam, S., & Mahsa, R. d. (2016). Positive Word of Mouth Marketing: Explaining the Roles of Value Congruity and Brand Love. Journal of Competitiveness, 19-37. Munro, J. (2012, July 2). MTQUA Medical Travel Quality Alliance blog. Retrieved from MTQUA : http://www.mtqua.org/2012/07/02/what-is-medical tourism/ Olkiewicz, M. (2015, December 29). The impact of medical tourism on the quality of organizational and functional changes in the Polish healthcare system. . UTMS Journal of Economics , pp. 109-121. Rydback, M. (2021). HEALTHCARE SERVICE MARKETING IN MEDICAL TOURISM An Emerging Market Study (Doctoral Dissertations). Södertörns högskola (Södertörn University) Subject: Business Studies Research Area: Politics, Economy and the Organisation of Society School of Social Sciences, Sweden: Printed by Elanders, Stockholm 2021. Sernovitz, A. (2012). WORD OF MOUTH MARKETING( How Smart Companies Get People Talking). Austin, TX: Published by Greenleaf Book Group Press.en_US
dc.identifier.urihttp://dspace.univ-msila.dz:8080//xmlui/handle/123456789/37607
dc.publisherجامعة المسيلةen_US
dc.titleWord of mouth effectiveness in medical tourism servicesen_US
dc.typeOtheren_US

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